Website Builder Vs WordPress Which One Is For You

A website is an essential element for the success of a business as it attracts potential customers and generates gross sales. To create web sites effectively with out coding them from scratch, varied tools can be found.

The hottest choices are web site builders and WordPress. Although you don’t want coding data to get began with both, they’re totally different in many ways.

This article will explain the differences between a site builder and WordPress, permitting you to decide which platform fits you best.

What’s the Difference Between Website Builder and WordPress?
The main distinction between Website Builders and WordPress is that Website Builders are all-in-one solutions, while WordPress is a content administration system (CMS) that requires separate internet hosting, installation, and customization. Website Builders are excellent for newbies who desire a fast and simple method to create a simple web site, whereas WordPress offers extra flexibility, scalability, and control for superior customers who need to build a posh website with custom features and plugins.

Website Builder vs WordPress – A Comprehensive Look
Before we start with our WordPress vs website builder comparability, keep in thoughts that we’ll focus on the self-hosted, not

This is the content material management system (CMS) version of WordPress. It requires you to get a internet hosting service and set up the WordPress software on your internet hosting account.

We also won’t evaluate WordPress with a selected web site builder as there are lots of options obtainable. These site builders range in costs, templates obtainable, and features, however they typically provide comparable user experiences.

Thus, we’ll examine web site builders and WordPress when it comes to customization, security, value for cash, and more.

Themes and Customization
Website builder

Website builders use customizable templates to simplify the website building course of. These are pre-made website designs that embody pictures, layouts, and texts.

While every web site builder provides completely different template options, they usually cover many web site sorts, similar to on-line portfolios, eCommerce retailers, and blogs.

Changing the website format is easy as users solely want to drag and drop website parts. The editor’s panel can also be user-friendly, and users can easily upload custom photographs and texts.

A major disadvantage of using an internet site maker is that you just get limited templates. While there can be as many as 800 template choices on a website builder, that quantity is far smaller than the selection of WordPress themes. Also, you can’t simply change between templates.


WordPress, on the opposite hand, uses themes to change the net appearance. A WordPress theme is a package of pre-made templates, website components, and customization tools.

Thanks to eight,000+ free themes available on the WordPress theme directory and thousands of premium themes on marketplaces like ThemeForest, you get loads of web site design choices.

When it involves customization, WordPress is somewhat more difficult. The WordPress Theme Editor is less intuitive than drag-and-drop editors.

However, some themes are suitable with a page builder plugin similar to Elementor or the WordPress block editor, Gutenberg.

Opting for a page builder, you’ll want to put in an extra plugin in your WordPress, however it’ll present a drag-and-drop performance much like a net site builder.

Moreover, it’s potential to add custom CSS to change the theme’s default appearance.

Plugins and Features
Website Builder

Website builders offer a quantity of plans with different function packs. For instance, the essential or most affordable plan might not include net analytics, whereas higher-tier eCommerce plans normally have cost integration and e-mail marketing options.

That mentioned, some web site builders like Wix provide paid add-ons created in-house or by third-party builders so you can get further advanced features as wanted.


There are hundreds of free and paid plugins available to increase your WordPress site’s features. In essence, there’s a WordPress plugin for all website wants, like net analytics, kind submission, and social media integration.

This means you could easily implement the options or functionalities that match your wants. However, it’ll take extra time to browse, choose, and set up the plugins in your WordPress website.

Learning Curve
Website builder

Website builders are perfect for customers with little or no coding information. All you need to do is sign up for a plan and select a template. Then, begin enhancing the internet site.

The drag-and-drop editor lets users customise their website intuitively. For example, if you want to change a textual content, merely click on it, and an option to edit the text will appear.

Rearranging the net site parts is also as simple as dragging and dropping them to the predetermined block – it only requires getting used to the drag-and-drop interface.


WordPress has a steeper learning curve. Getting began with the self-hosted WordPress requires setting up a hosting service and installing WordPress.

Then, you must navigate by way of the WordPress dashboard to build an internet site. For example, to alter the appearance of the website, you have to go to Appearance -> Themes from the sidebar. There are also dedicated sections to create and handle pages or posts.

Also, after putting in plugins, new choices will seem on the sidebar to steer you to the plugins’ configuration pages. Plugins don’t share an interface, so you will need to discover methods to use each of them.

While creating simple WordPress sites with out coding data is possible, constructing web sites with advanced options may contain tweaking their code. This ranges from changing a single line in a web site file to creating a brand new plugin.

eCommerce Functionality
Website Builder

Website builders often provide eCommerce options in specific plans solely.

For example, a basic eCommerce plan could include integrated online payments and stock management. Still, you would need a higher-tier plan to access options like abandonment cart recovery, product filters, and integration with sales channels.

As for customization and website design elements, the process is type of easy. Most website builders have eCommerce website templates that embody purchasing cart, product, and checkout pages.

While it’s simple to make an online store that sells with a website builder, we recommend this selection solely when starting a smaller enterprise with fewer gadgets to sell.

Scaling up your website as your corporation grows implies that you have to transfer to a extra comprehensive plan. Also, you may need some important features that are simpler to get in WordPress with plugins.


WordPress doesn’t include built-in eCommerce performance. You need to put in an eCommerce plugin corresponding to WooCommerce to launch a retailer.

Much just like the WordPress software itself, the plugin is free and comes with core eCommerce performance, including product filters, search, and reviews. It also provides loads of extensions for cargo tracking, payment gateways, and an automated tax calculator.

When it comes to your online store design and customization, you should get a WooCommerce-ready theme.

This type of theme includes checkout pages, numerous layouts for product pages, and shopping carts. Moreover, a single theme may include several choices – single or multi-page checkout course of and a pop-up or dedicated-page buying cart.

For different options, similar to email subscription, FAQ sections, and analytics, you’ll need to put in WordPress plugins accordingly.

Website Builder

Your web site will be hosted by the website builder, which can care for most safety aspects.

Website builders additionally use proprietary software and don’t open the code to the general public to attenuate vulnerabilities. If a bug or vulnerability is detected, their developer team shall be liable for fixing it.

While they’re relatively secure platforms, you must ensure that you’ve an SSL installed in your domain and use TLS encryption for transactions. Some website builders already embrace this of their plans, but in case they don’t, you should get one yourself.

Additional safety measures embrace using a protected password and enabling two-factor authentication if available.


WordPress safety primarily relies on how the net site owner maintains the location. Multiple elements play a job in safety, similar to outdated WordPress software, themes, and plugins – the most common weak spots.

The growth team frequently updates the WordPress core software to patch bugs and vulnerabilities within the code. However, it’s as much as the website owners to regularly replace the WordPress software program on their web site.

Additionally, they should also replace themes and plugins as soon as new versions are available. In addition to new features, these updates normally include bug fixes and security patches.

That mentioned, it’s also necessary to solely download themes and plugins from trusted sources.

Nulled WordPress plugins and themes are often available at lower costs to attract WordPress customers. However, these themes and plugins are modified, unauthorized versions of the unique tools.

Thus, they may comprise malicious code and other vulnerabilities that might expose your web site to cyberattacks.

Another important component is selecting a good web hosting provider. A good hosting supplier ought to implement monitoring and security measures such as DDoS protection to keep users protected.

Maintenance and Development
Website Builder

One of the advantages of using website builders is that the supplier will do the upkeep for you. If they’ve a brand new replace or bug fixes, they’ll mechanically apply that to your account while you don’t have to do the rest.

The solely site upkeep task you have to carry out is renewing the subscription plan, making it an ideal choice for beginners and non-tech-savvy folks.


You want to ensure your WordPress site receives ongoing maintenance, a process that requires some technical data. While WordPress upkeep varies relying on what sort of web site you could have, listed under are a few of the regular duties:

* Backup – creating a website backup is a safety measure to stop knowledge loss in case of a safety breach. It additionally allows you to get well the web site if an error happens.
* Updates – developers continually update the WordPress core software, themes, and plugins. However, you have to install these updates on the positioning your self.
* Scan for WordPress malware – frequently checking your web site for malicious software program is essential to keep the location and its visitors protected.

Website Builder

Most website builders have web optimization instruments constructed into their platforms. They embody meta tags, alt textual content, customized slugs, and, in some circumstances, Google Analytics.

Another good facet of website builders is that their templates are mainly mobile-optimized. Thus, you don’t have to do anything else to make the net site absolutely responsive.

If you need more web optimization tools for optimizing the website, web site builders supply search engine optimization add-ons on their app market.

As an instance, Hostinger Website Builder comes AI tools just like the AI Writer and AI Heatmap to assist you create SEO-friendly content material and improve person expertise.


WordPress lets you’ve custom URLs for net pages and alter your images’ alt texts. However, you’ll want an search engine optimization plugin to enable extra on-page SEO options.

Yoast is amongst the most popular WordPress search engine optimization plugins. It lets you change the meta title, meta description, and slugs of your posts and pages.

It also helps you optimize the content by analyzing your post’s draft based mostly on the main target keywords and offering inner linking suggestions.

Ultimately, WordPress is a running a blog platform by nature. Thus, you’ll be able to simply start a blog to create SEO-friendly content to attract visitors to your site.

Also, a mobile-friendly website is crucial to optimize your WordPress website for SEO Picking a responsive WordPress theme is a good way to start out.

Customer Support
Website Builder

Most web site builders present varied channels for customer support, similar to e mail, stay chat, and cellphone. Often, additionally they have a knowledge base or support middle the place you’ll discover articles and other sources to assist you troubleshoot points and make the most out of the platform.


WordPress doesn’t have a dedicated help staff. Instead, it provides documentation to teach customers the way to use the platform or fix points. In addition to that, you can at all times reach out to its huge community via person boards and websites.

At Hostinger, for example, we have loads of WordPress tutorials that will help you navigate the platform and get essentially the most out of your site.

However, if the WordPress-related content material out there isn’t enough to assist you, contemplate hiring a WordPress developer or utilizing a upkeep service. It is a pricey resolution, but it allows you to concentrate on business progress and different components.

Value for Money
Website Builder

You solely have to pay for a website builder plan to get began. The plan already includes a hosting service, a custom domain name, and pre-made templates so that you simply can begin creating a net site quickly and easily.

The starting value ranges from $2.90/month to $14/month and usually consists of up to three GB of cupboard space. Some platforms, like Squarespace, supply unlimited storage and bandwidth, but you want to learn the phrases and situations to verify if there’s a good utilization coverage.

More superior plans might value from $14.90/month for an eCommerce plan to $49/month for a marketing strategy.

When it comes to maintaining the website, you’ll solely have to renew your web site builder plan and domain registration. Expect paying from $8.99/year for a .com area to $12.99/year for a .net extension.

Website builders can be a more inexpensive and simpler choice for beginners, considering that you just get every thing you have to build a web site in a single place. That mentioned, because the enterprise grows, the website builder plan might restrict your options.


The value to construct a website using self-hosted WordPress varies. The content administration system itself is free, but you should get a internet hosting service and a domain name to get began.

Web internet hosting prices range depending on the type of internet hosting and the plan you choose. A WordPress hosting plan ranges from $1.99/month to $9.99/month at Hostinger. Our starter plan, for example, includes 30 GB of cupboard space, which is greater than most web site builders’ starter plans offer.

As you scale up the internet site, you could need to maneuver to cloud-based server internet hosting, which prices from $9.99/month to $29.99/month.

Often, hosting plans embody a website free of charge. However, if the plan doesn’t have that, you’ll have to purchase it separately.

In most cases, a internet hosting service and a site name are sufficient to create a small WordPress site or a private weblog. To customize it, WordPress provides a fantastic selection of free themes and plugins.

However, eCommerce and business web sites might require premium plugins and a completely custom theme.

Premium themes vary from $47/year to $100/year, while premium plugins vary from $49/year to $999/year. The total price will depend upon the variety of plugins used on the positioning.

To summarize, here’s a breakdown of the prices of constructing a WordPress website:

* Hosting service – $1.99/month to $69.99/month.
* Domain name – $8.99/year to $12.99/year.
* Plugin – $49/year to $999/year.
* Theme – $47/year to $100/year.

At the lower end, the upfront cost for creating an net site utilizing self-hosted WordPress is $10.98, and at the higher end, it might possibly go from $178.98 for an internet site with a primary premium theme and plugin to over $1,000 for a extra superior WordPress web site.

The cost of ongoing upkeep for a WordPress website differs relying on the way you scale your web site.

You might have to rent a third-party service to care for security upkeep, SEO audit, or web site design updates. While you can do this your self, there’s an option to hire professional developers. The value of doing so ranges from $200/month to $4,500/month.

All in all, WordPress is considerably dearer than a internet site builder. However, it is an excellent alternative for individuals who know the means to manage the CMS and want more management over their web sites.

When Should You Use WordPress?
Using WordPress is more sophisticated than website builders. Yet, it supplies extra prospects for website customization. Here are a couple of cases when you should choose WordPress over a website builder:

Dynamic or Membership Websites
Websites with dynamic interactive content show totally different variations relying on the visitor’s location, time, user account, and input to the website. This requires server-side scripting or utilizing a WordPress plugin.

Another good use of WordPress is making a membership web site. Many membership plugins, corresponding to MemberPress, offer great user registration and member administration options.

On the opposite hand, web site builders aren’t perfect for a membership website as they lack member administration and login space options. Some web site builders have add-ons to overcome this, but they may be a premium addition.

Large-Scale eCommerce Websites
Building a large-scale eCommerce web site is best with WordPress. There’s no product limit, so you don’t have to fret as your business grows and the product listing will increase. Also, you will have extra choices to make use of an appropriate hosting service to accommodate the rising visitors.

Plus, you don’t have any limitations on website options. Simply pick any plugin you should allow features like e-mail marketing, kind submission, FAQ, and analytics. As for the web site design, there are many WordPress eCommerce themes to choose from.

If you’re in search of a solution with a more specific eCommerce functionality, check out other WordPress options.

Custom Websites
WordPress is one of the best solution to build a website with unique performance or design, such as a company website. With 1000’s of plugins available, you can cherry-pick them to allow superior options like live chat help and website caching.

The similar goes in your WordPress theme. There are loads of options to customize the site look to go properly with your preferences.

However, if none of the obtainable plugins and themes satisfies your requirements, it’s potential to customise the code of the open-source WordPress software.

For example, use a WordPress framework to create a custom theme or edit the PHP files to edit a plugin’s functionality.

Lastly, you can hire a WordPress developer to build a bespoke WordPress website from scratch.

For Full Control and Ownership of the Website
WordPress lets you management various features of your website, similar to the sort of internet hosting you utilize. Moreover, the website is totally yours. Easily download all the website information as a backup or whenever you wish to transfer to a special internet host.

The same cannot be stated for website builders. If you cease paying or the company decides to close down, the net site recordsdata are misplaced or held by the corporate.

There’s additionally a limitation for third-party involvement. When you need to increase the functionality of your website, you’ll have the ability to only set up add-ons or extensions offered by the web site builder.

There’s not much room for code customization both. Plus, some platforms use a novel coding language, like Shopify’s Liquid.

When Should You Use a Website Builder?
A website builder is a more simple resolution to create a website. It’s easy to set up and beginner-friendly, nevertheless it additionally has more limitations in comparison with WordPress. That said, utilizing a internet site builder is a good choice in the following instances:

No Coding Skills or Web Development Experience
Website builders are best for folks with no experience in constructing web sites. Their all-in-one subscription answer cuts some steps within the web creation course of, corresponding to getting a web hosting and installing a CMS.

Simply sign up for a internet site builder plan, and you’re ready to create the net site. You get loads of template choices to get began, too. Once you select one, the visible drag-and-drop editor enables you to customize the website’s design without touching a single line of code.

Creating Brochure or One-Page Websites
Website builders are nice for creating a primary web site to supply info to guests and create an online presence, such as portfolios, on-line catalogs, and landing pages.

One of the weaknesses of website builders is in the functionality to handle dynamic content material and member management. While some website builders supply these functionalities, they have an inclination to fall short compared to WordPress.

Practicality Over Customizability
A drag-and-drop website builder is best than WordPress when you may have little time out there for the positioning creation process. With just a few clicks, you probably can create a practical and exquisite website.

Website builders and WordPress are two very completely different platforms that fit totally different categories of customers. Website builders are finest suited to novices who don’t have coding knowledge or net improvement expertise.

Thus, website builders are a great resolution for users who have to construct web sites in a shorter time.

However, WordPress additionally works for newbies. They should spend more time studying how to create an web site however could have more freedom and management over the method.

WordPress can be a more wise choice for knowledgeable builders, who can use the platform’s full potential.

Let’s recap the primary differences between WordPress vs website builder:

Website BuilderWordPressThemes and customizationEasier to customise thanks to the drag-and-drop editor.More customization options.Plugins and featuresFeatures depend upon the chosen plan. However, some web site builders offer add-ons.Countless choices can be found by way of plugins.Learning curveIt is simple to use, because of its all-in-one approach.Beginners should discover ways to navigate the WordPress dashboard.eCommerce functionalityAvailable in specific eCommerce plans. Best for creating small-medium online stores.Only obtainable via plugins.SecurityTaken care of by the web site builder firm.The web site owner is answerable for implementing security measures.Maintenance and developmentTaken care of by the internet site builder firm.You have to keep up your own web site.SEOIt comes with tools corresponding to alt text and meta description editor.Basic web optimization functionality, expandable using an SEO plugin similar to Yoast.Customer supportVarious support channels, similar to e-mail and stay chat.There’s no customer help service. You have to depend on documentation and group boards.Value for moneyWith a lower beginning price, website builders are a good option for newbies.Starting costs differ however are usually more expensive than web site builders. It offers great worth for skilled customers.Website Builder vs WordPress FAQ
Understand website builder vs WordPress higher from the following incessantly asked questions.

Do Professional Web Developers Use WordPress?
Yes, skilled web builders use WordPress for constructing web sites. WordPress is a popular content material management system that permits for simple customization and administration of websites. Many professional builders use it as a beginning point for building customized websites or growing custom themes and plugins.

Is Using a Website Builder Worth It?
Using an internet site builder may be value it for those with limited technical abilities or time. Website builders offer user-friendly interfaces and pre-designed templates for building web sites rapidly and simply. However, for extra complicated or customized web sites, hiring an expert internet developer may be a better choice.

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